Local SEO helps businesses promote themselves online to local customers within a geographic area. It is all about increasing search visibility for businesses that serve their communities face-to-face. These can be brick-and-mortar businesses with physical locations, like a grocery store or dentist’s office, or service-area businesses that operate throughout a certain geographic area, like an electrician or house cleaning company. This includes everything from claiming a business listing
to ensuring a franchise location appears in a local search on Google (a process known as location data or citation management
). It also extends to managing online ratings and reviews, local-centric social media engagement, and beyond.
The good news is, there are tons of local SEO tools you can find online that won’t cost you a single dime. These tools come in handy not only when you’d need to quantify, track, and evaluate your local SEO efforts, but also to implement the tactics as well.
With Dallas Media Marketing Local SEO expert’s experience of more than a decade, become a nationwide contender in your business.