Dallas Media Marketing understands the importance of having a strong brand identity and brand image. They ensure your company’s brand reflects its core values through its use of name, logo, typeface and tagline. If your company doesn’t already have a logo or if you want to redesign your current one, their team can aid in the design.
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Logo & Branding

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Stand Out in the Crowd!

It can be seen everywhere that A business logo appears on all of the company letterhead, communications, marketing and advertising pieces of a business as a graphic representation or symbol for the company. A logo is a combination of text and visual imagery that serves two purposes. It tells people the name of the company and it creates a visual symbol that represents your business. Logos do something aside from looking pretty. A logo anchors a company’s brand and becomes the single most visible manifestation of the company within the target market. Logos are the chief visual component of a company’s overall brand identity. The most fundamental function of a logo is giving your business a unique mark that differentiates you from other businesses. A well-designed company logo can communicate everything from the company’s background (professional, relaxed, fun) to their mission (entertainment, efficiency, and more) with decisions that can be as simple as choosing the right colors or the angle of the font. Due to this, a well-designed logo is an essential part of any company’s overall marketing strategy.
Having a logo is not enough but a company should have a good logo. Having a good logo is extremely important to your business and to the branding of your company’s name, but it is also important to help attract new customers. When people see an eye-catching logo on advertisements or promotional products, it will stand out. Good logos should be unique and comprehensible to potential customers. Great logo design requires a complex mixture of design skills, creative theory, and skillful application. Logo design is only a part of a company’s overall branding. However, companies usually begin with this step to determine company colors, tone, fonts, and overall brand feeling. Creating a logo is a vital part of your company’s marketing efforts.

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[cynic_heading title=”Our Logo Design Process”]Our comprehensive logo design strategy ensures a perfectly crafted website for your business.[/cynic_heading][cynic_custom_tabs][cynic_custom_tab title=”Design Brief” icon_linearicons=”icon-presentation”]Get to know the client’s business.[/cynic_custom_tab][cynic_custom_tab title=”Research” icon_linearicons=”icon-profile”]Conduct research focused on the industry, its history, and competitors.[/cynic_custom_tab][cynic_custom_tab title=”Brainstorming” icon_linearicons=”icon-brain”]Conceptualize ideas and make decisions on the possible design directions.[/cynic_custom_tab][cynic_custom_tab title=”Sketching” icon_linearicons=”icon-skull”]Develop the logo design concepts around the brief and research.[/cynic_custom_tab][cynic_custom_tab title=”Presentation” icon_linearicons=”icon-presentation”]Present logo designs concepts in context of applications relevant to the client.[/cynic_custom_tab][cynic_custom_tab title=”Revisions / Approval” icon_linearicons=”icon-lighter”]Make changes if necessary. Together with the client arrive on the best solution.[/cynic_custom_tab][cynic_custom_tab title=”Delivery” icon_linearicons=”icon-traffic-lights”]Deliver the final logo artwork and identity guidelines.[/cynic_custom_tab][/cynic_custom_tabs]